Introduction
Bulk SMS, short for bulk short message service, refers to the practice of sending a large volume of text messages simultaneously to a group of recipients. this service is commonly used by businesses, organizations, and individuals to deliver time-sensitive information, promotions, alerts, reminders, or notifications to their target audience.
Best Practices
Provide guidance on best practices for planing, implementing, and managing bulk SMS campaigns.
Technology
Delve into the technology behind bulk SMS services and including SMS gateways.
Bulk SMS services typically involve a web-based platform or application that allows users to compose messages, upload contact lists, schedule delivery times, and track the delivery status and responses of sent messages. these platforms often provide features such as personalization options, message templates, delivery reports, and opt-out management.
Message Composition : Users compose the text message they want to send to recipients.
Recipient Selection : Users upload or manually input a list of recipient phone numbers or contacts into the bulk SMS platform.
Message Sending : Once the message and recipient list are finalized, users schedule the delivery time (if necessary) and initiate the sending process.
Delivery and Reporting : The bulk SMS platform sends the messages to the recipients' mobile devices via SMS gateways. Delivery reports are generated to track the status of each message, indicating whether it was successfully delivered or failed.
Type of Bulk SMS services:
The bulk SMS are of 2 types, based on the information of the message
1. Promotional SMS
Promotional SMS are the messages regarding promotion of the product or services. You can send your offers or discounts to your customers with these messages.
2. Transactional SMS
In this category, the messages about security alerts can be sent. OTP is a good example of such messages. there is a six character sender ID to send SMS in bulk.
3. Long code SMS
In this category of bulk SMS service, we offer facility to chat with receiver. So, we can say that long code SMS is two way messaging system.
- receiver can respond to a sender
- useful for handling quiz
- useful for giving feedback
- helpful for giving review
- helpful and mostly used for voting purpose
4. Dynamic SMS
This is very helpful bulk SMS sending service for the schools and other organisations. in this category the message is sent to specific number after writing the information of receiver into an excel plugin.
5. Scheduled SMS
This is very helpful bulk SMS sending service for the schools and other organisations. in this category the message is sent to specific number after writing the information of receiver into an excel plugin.
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